Your club is full and there’s a line down the street. Your marketing campaign was a huge success and you consistently draw a crowd. But are you maximizing your throughput? The first thing a new customer does when they walk into your venue is pay cover, then head straight to the bar. Maintaining a healthy flow of new customers not only improves your bottom line, but maintains a lively atmosphere.
When operating at capacity, it’s easy to ignore your TallyFi counter and operate on a one-in, one-out basis. While your capacity count will remain accurate you lose out on an important piece of information, throughput. Throughput tells you how many unique customers walked through your doors that night.
Always count every customer entering and exiting, even when operating at maximum capacity.
Continue reading TallyFi Tip #1 – Record Every In and Every Out
It started when a close friend opened a nightclub. He was surprised by the antiquated systems used to answer one of his most important questions: How many customers do I have? Most nightclubs track capacity using mechanical tally counters, and at the end of the night they’re left with a single number, total throughput.
A single number to describe an entire night where hundreds or often thousands of customers passed through their doors. This wasn’t enough. He knew that surviving in this business meant understanding as much as he could about his customers.
Continue reading TallyFi’s Beginnings
With two decades of combined experience building smartphones and exploring all kinds of gadgets and technologies, the TallyFi team has the expertise to design and build high quality electronics and powerful web applications.
We love being part of Waterloo, Canada’s growing startup community. We are interested in building high quality tools that enable forward-looking businesses. Our goal is to grow with the success of our customers.
Continue reading Meet the Team